Forget for a moment her "Queen of Pop" distinction. In the world of social media and content marketing, Janet Jackson is arguably the original "Queen of Content Marketing!" Now, before a young'un so passionately reminds me of all the music and online content Beyonce and Rihanna [...]
There's much to learn from observing how your favorite TV shows promote themselves via social media marketing. While most take to Twitter to engage in real time marketing and SocialTV, some also take to Instagram to keep the conversations going with fans before, during, and [...]
Facebook, gotta love it or hate it for always copying one popular element from another social platform and adding it to its own. In this case, it's YouTube! Recently, Facebook decided to provide view counts and call-to-action buttons for videos uploading there. That may not [...]
October 6th opened the SouthWired 2014 digital conference in Atlanta, Ga. There was lots of panels, presentations, expert advice, and networking, all in the name of digital marketing and creation. And speaking of presentations, I delivered one of the first on opening day called, "Google Helpouts: [...]
Recently, I had the pleasure of discussing 2 of my favorite things, social media and film marketing, on a great new podcast called, Reel Talk With Tanya, hosted by none other than Hollywood Black Film Festival Founder, Tanya Kersey. Google that name and you'll learn why she's [...]
