You’ve shot the video and posted it to YouTube in hopes of informing people about your product, service, or event. Now that it’s published to the world, have you done everything needed to make sure that video gets views? The second largest search engine in the world, there are millions of videos uploaded to YouTube [...]
Tag Archives | online video

How Social Media Created A Million Hoodies For Trayvon Martin
When technology is used for good it’s a beautiful thing. And this week we’ve witnessed some amazing ways technology and social media have been used to fuel the call for social justice for the murdered Florida teen, Trayvon Martin. Even if you had no clue who Trayvon was and lived with out a television, you [...]

2012 Social Media Marketing: What To Expect
CONTENT WILL STILL BE KING: That’s right ladies and gentlemen, CONTENT, will continue to rule in 2012. But not just any old content, QUALITY CONTENT is what will make the internet world go around! And for that reason, I’ve decided to start blogging here on Sheer Social. So get ready readers for more how-tos, occasional [...]

How To Use Twitter To Market Your Film Pt. 1
Since our first meeting almost two years ago, filmmaker Naimah Fuller and I have stayed in touch via LinkedIn and Twitter. But it wasn’t until recently that we really engaged in a little conversation via Twitter about some of her recent work. Fuller’s documentary film, “Home: The Great Migration of the 21st Century”, explores why [...]
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Welcome to Sheer Social! I'm Alice Fuller, Principal Consultant. Sheer Social exists to help you effectively use the tools of social media marketing to increase business and develop better relationships with your customers online and off. Subscribe via email to receive useful tips, how-to's, and invitations to free webinars and seminars. Your comments and questions are genuinely welcomed here so be sheer and be social!
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