Got smartphone! Got Periscope, Meerkat, or Hang W/ (pronounced "hang with")? No? Then allow me to school you on the current growing trend of mobile live streaming in social media marketing and why you should pay attention to it. First know that mobile live streaming is [...]
You can learn something valuable from watching television and it not involve PBS nor the Discovery Channel. In fact, as small business owners and solopreneurs you can learn a lot while watching Fox's "Empire," about social media marketing. From the writer's room to our favorite [...]
There's much to learn from observing how your favorite TV shows promote themselves via social media marketing. While most take to Twitter to engage in real time marketing and SocialTV, some also take to Instagram to keep the conversations going with fans before, during, and [...]
When it comes to deciding which social platform to use never make a decision based on what everybody else is doing. The popularity of various social media tools changes like the seasons. Over the last few years you've probably heard a lot about Pinterest and [...]
Facebook, gotta love it or hate it for always copying one popular element from another social platform and adding it to its own. In this case, it's YouTube! Recently, Facebook decided to provide view counts and call-to-action buttons for videos uploading there. That may not [...]
