Mobile Live Streaming For Business: Periscope, Meerkat, or Hang W/?
Got smartphone! Got Periscope, Meerkat, or Hang W/ (pronounced "hang with")? No? Then allow me to school you on the current growing trend of mobile live streaming in social media marketing and why you should [...]
What Fox’s ‘Empire’ Teaches Us About Social Media Marketing
You can learn something valuable from watching television and it not involve PBS nor the Discovery Channel. In fact, as small business owners and solopreneurs you can learn a lot while watching Fox's "Empire," about [...]
Anatomy Of An Instagram Image For Business
There's much to learn from observing how your favorite TV shows promote themselves via social media marketing. While most take to Twitter to engage in real time marketing and SocialTV, some also take to Instagram [...]
Instagram vs Pinterest: Which Is Better?
When it comes to deciding which social platform to use never make a decision based on what everybody else is doing. The popularity of various social media tools changes like the seasons. Over the last [...]
Facebook Vs YouTube, Where Should Your Online Video Go?
Facebook, gotta love it or hate it for always copying one popular element from another social platform and adding it to its own. In this case, it's YouTube! Recently, Facebook decided to provide view counts [...]
Multi-Platform Producer, Messiah Jacobs, On Monetizing Content
When you think of content are you only thinking of social media and the web? If so, expand your thinking because "content" is more than just what's online. It's also what's on mobile, your tablet, [...]
Google Hangouts Help Deliver At SouthWired 2014
October 6th opened the SouthWired 2014 digital conference in Atlanta, Ga. There was lots of panels, presentations, expert advice, and networking, all in the name of digital marketing and creation. And speaking of presentations, I delivered [...]
Reel Talk With Tanya: Social Media And Film Marketing
Recently, I had the pleasure of discussing 2 of my favorite things, social media and film marketing, on a great new podcast called, Reel Talk With Tanya, hosted by none other than Hollywood Black Film Festival Founder, [...]
50 Cent, Terrel Owens, Timbaland Hang W/ Mobile
50 Cent, Timbaland, and Terrel Owens...What could these three celebrities have in common? Hip Hop, phat bank accounts, entrepreneurship? Good guesses and probably true, but in this case think mobile--not car, but smartphone! These business [...]
How Taye Diggs Should’ve Grown His Twitter Following
The "Best Man Holiday" and TNT's new "Murder In The First" actor, Taye Diggs has created some buzz online, not for his performances but for his twitter strategy! Well, to be more accurate, he's gained [...]
Google Helpouts: Three Ways Experts Get Paid To Hangout
By now you've probably heard about Google Hangouts, a great tool that combines the power and reach of YouTube and Google+ to allow users to connect with people over live video. Then last year, Google [...]
How To Win Facebook’s Content Reach Game
FACEBOOK FAN PAGE ADMINS!! Seeing a major drop in your fan page's content reach and engagement since the new Facebook changes? Are you considering leaving Facebook for real this time, but don't want to leave [...]