Tag Archives | smartphones

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Why SocialTV Has Become Such A “Scandal”

When our television viewing habits become aligned with our online habits we–meaning social media marketers–call it, “SocialTV”.  The “social” denotes not only the various platforms of social media, but also the social interaction that takes place on these platforms during tv shows and events.  And on Thursday nights, this phenomenon takes place beautifully on Twitter [...]

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QR Codes Are Everywhere, But What Are They?

While running errands earlier this week, the image to the left caught my attention.  On the side panel of a covered bus stop was a creative Quick Response (QR) code. Have you seen something similar in a store or even in a magazine? So what exactly is it? It’s a 2-dimensional bar code introduced to [...]

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